Oooh. Stats!
Most of the time any regular readers of this blog will have had to make do with personal experience, meandering, off the cuff commentary and some hyperlinks as anecdotal evidence. Well today I bring you some statistics and graphs. Shall we dive right in?
Millenial Medias wonderful monthly report for September shows, amongst other things, strong smartphone growth, with them now accounting for 58% of mobile page impressions. If you remember, a few posts ago, I mentioned how surfing the net on my HTC Desire was nearly as easy as doing it from my home computer. I can't help that feel that the rise of smartphones, and the ease with which we can use them to surf the net is inextricably linked to the amount click through's and revenue we'll see the mobile advertising market make going forward.The Mobile Mix report has a hundred other stats and plenty of talking points. Head over now and download it
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